Planning a digital campaign

Presented by Jason Jutla, Senior Account Manager at Essence Digital

This session looked at the process of planning and buying a digital campaign, and was designed to be useful for anyone interested in learning about this critical area of online marketing. It looked at how campaigns are briefed and how agencies respond, as well as some of the tools and technologies involved.

The password for this session is planningwithessence

 Click here to watch the session now