Everything’s going to be Hall-right
“You’re going to have to do very well to beat me now.” I shouted confidently to Neilson at the other end of the table. Three minutes later, he had beaten me.
We were playing table tennis and I had been 10-5 up in a game to 11. Not my finest hour on the table, still, you can’t help but enjoy a bit of ping pong. Our battle ground was in the centre of an emerging creative hub of a new look Kings Cross. Soon to be home to Google HQ, Kings Cross is proving to be a popular spot for creatives and entrepreneurs, and was where Neilson Hall had chosen to locate his innovative new digital agency, Illuminate.
Neilson has spent his time until recently working for some of the biggest digital agencies in the business and it seems he has taken all the positives and applied them to his own project. I wanted to know which learnings Neilson had taken forward and which aspects of digital agencies belonged firmly in the past. Over to Mr Hall.