The digital media market is dynamic, fast-paced and innovative. Much of the innovation comes from detailed analytics and the most popular tool to save you time and effort in this area is our old friend Excel.
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Although you will do a lot of learning on the job it is really beneficial to have a grasp of the basics. With that in mind we have included a few video tutorials that will teach you three of the most used tools within Excel: V-Lookups, Pivot Tables and Macros.