I wanted to know how the culture differs between Australia and the UK, and the impact that has on running an agency.
I had arranged to meet Dan Kalinski. As current Managing Director of iProspect Australia – one of the market’s fastest growing agencies, and as former Head of Reprise Media in the UK, he seemed the ideal man for the job.
An elephant never forgets.
There's some truth in that - elephants are amongst the most intelligent animals on the planet and have been shown to have a particularly strong memory.
Certainly one of the planet's most emotionally intelligent creatures, their behaviour shows indication of empathy and display of grief and altruism/sympathy too. They are adaptable, and they work as a team, they're loyal and self-aware.
So what better creature to represent our business?